Insights From A Decade-Long Ponoko Maker And Etsy Seller Melanie Lynn
Melanie Lynn Penn, jewelry designer and owner of Etsy shop Melanie Lynn Design, has been making jewelry as long as she can remember, getting started at her father’s work bench in the family garage. “He had an old paint can filled with random old metal odds and ends,” she says. “I started playing around with the pieces I found, hammering them into shapes and bending them with pliers.
The post Making Stylishly Affordable Laser Cut Wooden And Acrylic Jewelry appeared first on Ponoko.
50 Creative Promotional Product Ideas For Brands & Creative Agencies
The most successful branded merchandise ideas bake in the DNA of your brand, your audience and the context in which they are given. They ooze your story and make your recipient feel something.
That’s why dreaming up unique, creative promo products ideas is so tough. Sometimes you miss the mark and the items end up in the trash.
The post The Ultimate List Of Creative Promotional Product Ideas For Laser Cutting appeared first on Ponoko.
Trade Show Giveaways For Brands & Agencies
As a graphic designer, you know great design is more than logo placement and text layout. So much more. So it comes as no surprise that this applies to trade show giveaways too.
Shapes, colors, proximity, similarity and continuity must all be considered. The arrangement of these visuals must convey a specific message while supporting any text. The tone must align with company values and image.
The post The 12 Immutable Laws Of Trade Show, Conference & Event Giveaways appeared first on Ponoko.
Your Step-By-Step Guide To Designing, Making & Selling Laser Cut Products
So, you want to create a product to sell. Where do you start?
While articles like this one from Entrepreneur offer a short-and-sweet view of the basics, there’s so much more that must be considered when you create a product to sell.
First you gotta have a GREAT idea. Then you gotta figure out how to make it.
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Understand The Basic Rules Of Laser Cutting To Reduce Your Making Costs
Are you paying too much for laser cutting and laser engraving? For the majority of makers, the answer is usually “yes.” So why do so many overpay for their designs?
It comes down to understanding the basic rules of laser cutting and then applying sound design principles to those rules so you, the maker, come out ahead.
Three Main Laser Cutting Costs
When making with Ponoko,
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Insights From Etsy Seller Cottage On The Cliff On Being A Maker, Channeling Creativity & Growing A Small Business
Liz Ulbin is like many makers out there. In fact, if you’re a working mom and into jewelry, she may be just like you.
By day, Liz helps small businesses succeed through her work as an email developer for Waltham, Massachusetts-based Constant Contact. By nights and weekends, she works on her own small business success as a jewelry designer for her company Cottage On The Cliff.
The post Side Hustle: Working Mom Puts Laser Cut Jewelry To Work For Her appeared first on Ponoko.
How To Increase Promotion Of Laser Cut Products For The Biggest Sales Season Of The Year
It’s beginning to look a lot like Christmas…if you’ve been to any retail shop or online store lately, that is. Between trees filled with ornaments to the red and green color palette used to denote upcoming holiday festivities, the biggest sales season of the year is beginning. Are you ready?
If you’ve been following the four-part holiday sales series launched back in August,
The post Your Four-Part Guide To Getting Ready For Holiday Sales – Part 4 appeared first on Ponoko.
How To Promote Laser Cut Products For The Biggest Sales Season Of The Year
Now that the days are getting shorter and the temps are getting cooler (in the northern hemisphere, at least), it’s a little easier to continue getting ready for the holiday sales season.
There are lots (LOTS!!!) of details when it comes to getting a product designed, made and promoted to sell for the holiday season. To give you the greatest chance of success,
The post Your Four-Part Guide To Getting Ready For Holiday Sales – Part 3 appeared first on Ponoko.
Understand Crowdfunding Basics So You Can Launch Your Project With Confidence
Crowdfunding: It may seem like a relatively new approach of financing business endeavors. Sure, the current internet iteration really started kickin’ when Indigogo, Kickstarter and GoFundMe came on the scene in 2008, 2009 and 2010 respectively.
But the concept goes back, waaaaay back, to funding war bonds in the 1730s or supporting artists and philosophers in the 1800s. In fact,
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How Does Etsy Work?
While the Industrial Revolution may have happened centuries ago, allowing the mass manufacture of goods for a rapidly glowing world, in the context of our creative history, it really wasn’t that long ago that everything was “hand made.” Despite our overly commercialized reality, the curious, crafty, and entrepreneurial folk who enjoy doing things on their own terms, and with a personal touch, didn’t disappear in the last century. The big box stores had shelves of plastic wares at low low prices that could easily outsell custom goods made by individuals,
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